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Do I need a website in 2026?

Yes, you absolutely need a website in 2026 because it serves as the essential, owned foundation for your entire online presence, acting as a central hub for credibility, sales, and customer engagement that isn't subject to the changing rules of third-party platforms. A modern website provides a place to showcase your brand, build trust, capture data, and serve customers 24/7, making it crucial for both visibility and long-term business growth. 

- Gemini AI November 2025